The attention merchants

the epic scramble to get inside our heads

by

403 pages

English language

Published 2016 by Knopf.

ISBN:
978-0-385-35201-7
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OCLC Number:
934676297

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5 stars (1 review)

"From Tim Wu, author of award-winning The Master Switch, and who coined the phrase "net neutrality"--a revelatory look at the rise of "attention harvesting," and its transformative effect on our society and our selves"--

2 editions

Subjects

  • SOCIAL SCIENCE / Popular Culture
  • Consumer behavior
  • Advertising
  • BUSINESS & ECONOMICS / Industries / Media & Communications Industries
  • HISTORY / Social History
  • Marketing
  • History